Our purpose

We are a company with purpose. At Universal Robots we want to create a world where people work with robots, not like robots. Our mission is simple - Automation for anyone. Anywhere.

Our values - a part of us

We have a unique set of values that guide our decision-making at all levels of the organization. They support our vision and company mission and help leadership set our strategy.

We continuously redefine automation

We’re a moon-shot technology company; we inspire our employees and global network of partners to think differently and innovate ground-breaking technologies that move people, industries and the world forward.

We are committed to every customer's success

We’re trusted advisors, dedicated to building long lasting partnerships with our customers. By getting to know their individual needs and challenges we’re able to focus our vast network of partners, innovative technologies and leading expertise to provide solutions that deliver real value and on-going success. We ensure the process of buying, deploying and using our automation solutions is as frictionless as possible. Our success lies in our customers’ success.

We collaborate, it's in our DNA

Collaboration is our greatest strength. We listen, share ideas and work closely with our colleagues, our partners and our customers to find the best solutions to their challenges. Our desire to share expertise and continually improve has fueled our commitment to building the most passionate and innovative automation community and technology platform in the world. A powerful ecosystem of people and technologies working closely together to find a better way.

We are driven by honesty and act with integrity

We are driven by honesty and act with integrity. We are transparent in why we do what we do. We know that when we tell the truth, we will get support to find solutions to problems. We do what we believe is right. We respect and value differences, and we encourage everyone to speak their mind.

Our people

Ask employees what makes us different and you’ll hear one thing repeatedly: Our people, our values, and our mission.

From fast growth to implementation of new ideas, Universal Robots is the place where you let your imagination soar.